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The Doll Evolves?
9

The Doll Evolves?

9 Posts

Mattel's Barbie doll is iconic for showing girls they can grow up to be whoever they want, and has been a staple of children's toys for decades. She's also famous for her unrealistic proportions and limited representation of...

Mattel's Barbie doll is iconic for showing girls they can grow up to be whoever they want, and has been a staple of children's toys for decades. She's also famous for her unrealistic proportions and limited representation of different kinds of women. In the past year, however, she's been going through changes in branding, advertising, and even her body shape. What cultural space does Barbie occupy now, and how has it changed? What does Barbie represent, and can the doll evolve from here?
Alex Hanson
Feb 3, 2016
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